Now many of you out there will disagree with me on that, not because you genuinely differ with what I just wrote but because you’re just a bunch of cunts who think it’s smart to question everything that wasn’t your own idea[1].
A simple glance at the mind numbing list of fairness products will be enough to put any dissent to rest on that issue- we sell fairness creams, soaps, lotions, scrubs, exfoliants, defoliants, tinctures, ointments, liniments, organophosphates, Selective Serotonin Reuptake Inhibitors, MAO inhibitors. And more importantly, people in this country actually go out and buy them.
But why are we so complexed about our leathery hides? Why aren’t we happy to be who we are?
A century ago a famous Germano- semetic pervert called Sigmund Freud said that all of man's activities are directly or indirectly aligned towards the aim of having sex. In other words everything from the bombing of Hiroshima to French women not shaving their armpits, from the invention of lycra to the discovery of the g spot, the declaration of independence and the caste system, everything was put in made or put in place because the people involved thought that it would help them get laid. By that rather sound logic we can clearly infer that people want to look whiter because they feel that it'll increase the amount of 'action' they'll get.
Now, there is a phenomenon commonly observed in society called ‘Hypergamy’. It’s defined as—
Hypergamy (colloquially referred to as marrying up) is the act or practice of seeking a spouse of equal or higher (aka gold digger) socioeconomic status, or caste status than oneself.
Humans might be very inclined to having sex, but they also happen to be rather choosy about who they have sex with (Particularly women). And that’s where hypergamy comes in place.
You want to marry someone of high status?
60 years ago that may have meant trying to screw the British Viceroy’s daughter[2], or some other gora/gori who were the de facto ruling class of India. As far as social status was concerned, they were second to none within the continent. 300 years ago that same ruling class would have been the Mughals, 500 years ago it would have been the Afghans, 900 years ago it would have been the Turks, 1400 years ago that would have been the Sakas/Kushans/Hepthalites/Turks, 2300 years ago it would have been the Greeks, and 3500 years ago that place would have been reserved for the early Aryans fresh into India from central Asia. What’s the common factor between the English, the Mughlas, Afghans, Central Asians, Greeks and the Aryans?
Man for man they were far fairer than the average Indian.
So for all of our recorded history our dominant ruling classes have been fairer than the average joe on the street. Naturally we Indians began to associate whiteness with high status and wealth. And since these were normally successful foreign invaders, we associated their ‘whiteness’ with some form of inherent superiority. We committed the very understandable error of confusing the symptoms with the cause. We’d point our genitals towards something whiter than us and chase it till we copulated with it.
This is precisely why Indian men and women spend an ever growing amount of money on products that can ostensibly make them look fairer. They all think that buying fair and handsome will help them get laid.
There’s another factor that I’d like to consider- a few years I read an article in the Sunday Times of India and I thought it made a lot of sense. It stated that Indians have this slavish predilection towards white skin because the upper classes of Indian society largely did not work outdoors- these were your landowners, government officials, businessmen etc. Unlike the common farm laborer these people would spend a great deal of their time indoors and thus prevent getting tanned. The lowest strata of society however had no other employment options besides slogging in the cancerous heat of the Indian summer. Thus over time someone who was fairer could be inferred as richer simply because he/she apparently could afford not working in the summer heat. And so not having a tan is a symbol of wealth and privilege. And this symbol applied particularly strictly to women.
This was not just the case with India, way back in Victorian England extremely pale women were considered sexy. That points to the origins of the term ‘Fair Lady’ or the Germanic fairy tale Snow White where the antagonist often repeats the platitude- ‘Mirror mirror on the wall, who’s the fairest of them all’.
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